More - Sweet Whimsy Shop

About Sweet Whimsy Shop

In 2012, Becca Aronowitz left her career as a middle school teacher to begin making cake pops "full-time." With a degree in Art Education and a copy of Angie Dudley's book Cake Pops (available on www.bakerella.com), Becca launched "Sweet Whimsy Shop" as an online store on Etsy. Since the inception of Sweet Whimsy Shop, Becca has maintained a strong commitment to quality in both look and taste. For that reason, she bakes everything from scratch (instead of using boxed cake mixes and canned frostings). The cake pops begin as a fully-baked sheet cake (made from flour, sugar, eggs, butter, milk, vanilla, baking powder, and salt....and a few other ingredients, depending on the flavor). Once the baked cake cools, it is crumbled and then mixed with a from-scratch frosting. The cake & frosting combo forms a pliable mixture that is sculpted or rolled into the basic shape of the cake pop. That mini sculpture of "cake dough" is then placed on a lollipop stick, and carefully dipped into melted chocolate or candy coating. Depending on the design, decorations like sprinkles, sanding sugar, or candies, are added while the chocolate is still warm/unset. For other designs, the decorations or details are added after the chocolate has hardened/cooled. Melted chocolate is used to pipe details, in the same way a cake decorator might use a pastry bag to pipe icing designs on cakes.

Regardless of how each cake pop is decorated, the result is the same: a tiny, tasty, handmade piece of art. Sweet Whimsy's cakes pops are not made by a mass-production, or mechanized process. There is no electric cake pop maker involved, or a cake ball-shaped baking pan. And, boxed cake mixes and canned frosting are never used. The chosen process is much more labor-intensive, with a greater commitment to quality, and with careful attention to detail. Sweet Whimsy Shop's clients value that kind of quality and recognize that they are getting so much more than "just" a cake pop. Becca loves what she does, takes a lot of pride in the process and quality, and is so very grateful for her faithful clients who support the craft and business!

Commitment to Quality

Sweet Whimsy cake pops are always baked from scratch so they taste as great as they look. The commitment to quality goes beyond the product to customer service. Understanding and meeting the client's needs are top priorities.

Ingredients

All of Sweet Whimsy's products are scratch-made, using flour, sugar, eggs, butter, vegetable shortening, milk, cocoa powder, salt, baking powder, baking soda, powdered sugar, vanilla & almond extracts, and sometimes nuts.

Allergy Alert: Products contain Wheat (Gluten), Milk (Dairy), Eggs, Corn, Soy, Nuts and/or Traces of Nuts

Products are made in a Cottage Food Operation that is not subject to state food safety inspections

How to Order

When you are ready to order, use the "Custom Order" page to submit an inquiry

Storing your Cake Pops

Sweet Whimsy cake pops will stay fresh at room temperature for about 10 days. No need to refrigerate, but you should keep them out of heat and away from direct sunlight (chocolate melts quickly!). Leftovers can be frozen for up to a month - just be aware that as frozen cake pops thaw, the condensation that develops may cause the details/colors to "run" or "sweat"...which is why freezing/refrigeration before the event is discouraged.

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